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Team abcg™

Kevin Juhl

Associate Advisor

Kevin brings 18 years of experience from Corteva and John Deere, where he held progressively senior roles across product, data, and strategy. His strong understanding of business strategy, customer needs, and emerging technologies has resulted in a proven track record of driving technology adoption and customer utilization.

Building on his business transformation leadership at John Deere, Kevin brings an analytical, practical approach to navigating complexity and delivering value for OEMs, dealers, and customers.

Experience


Key Roles

  • Leader, Data & Analytics Strategy – John Deere Business Transformation
  • Group Product & Marketing Manager, Emerging Technologies – John Deere Business Transformation
  • Council Member for Data & AI – Association of Equipment Manufacturers

Capabilities

  • Business Transformation Strategy
  • Data AI & Analytics Product Strategy
  • Product Management
  • Sales & Marketing Strategy
  • Dealer & Channel Operations
  • Customer Adoption & Value Realization

Meet the abcg™ Team

Alan Berger

Alan
Berger

Carl Gustaf Goransson

Carl Gustaf
Göransson

Mervi Keskitalo

Mervi
Keskitalo

Martin Lehner

Martin
Lehner

Michael Going

Michael
Going

Hans Iredahl

Hans
Iredahl

Robert Droogleever Fortuyn

Robert Droogleever Fortuyn

Brian Abbott

Brian
Abbott

Maria Metz

Maria
Metz

Kira Barclay

Kira
Barclay

Graham
Gleed

Kendall
Cross

Kevin
Juhl

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